Privacy Policy

Last updated: September 20, 2026

Amuse Performing Arts Studio (“Amuse,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit www.amuseperformingarts.com, contact us, register for classes or events, make a payment, or otherwise interact with our studio.

Information We Collect

Depending on how you interact with us, we may collect:

• Contact information, such as a parent or guardian’s name, email address, telephone number, and mailing address.

• Student information, such as a dancer’s name, birth date, age, class level, and enrollment history.

• Registration information, including class selections, emergency contacts, authorized pickup information, and signed agreements or waivers.

• Health and safety information voluntarily provided to us, such as allergies, medical conditions, accessibility needs, or other information necessary to help us provide a safe studio experience.

• Payment and transaction information, such as billing details, purchases, account balances, and payment history. Payment card and bank information may be collected and processed directly by our third-party payment provider rather than stored by Amuse.

• Communications, including information you provide when you contact us, submit a form, join a waitlist, participate in a survey, or communicate with our staff.

• Photos and videos taken during classes, rehearsals, performances, competitions, studio events, or other Amuse activities, when permitted by the applicable release or consent.

• Website-use information, such as your IP address, browser type, device information, referring pages, pages visited, and general interaction with our website.

Please provide only information that is reasonably necessary for us to serve you or your dancer.

How We Use Information

We may use the information we collect to:

• Respond to questions and enrollment inquiries.

• Register students and manage classes, waitlists, attendance, and accounts.

• Process tuition, purchases, refunds, and other transactions.

• Communicate about schedules, closures, performances, events, policies, account activity, and emergencies.

• Make age-appropriate class recommendations and provide studio services.

• Help protect the health and safety of students, families, employees, and visitors.

• Maintain business, tax, insurance, and attendance records.

• Improve our website, programs, communications, and customer experience.

• Send studio news or promotional communications, when permitted by law.

• Display photos or videos as permitted by a signed media release or other consent.

• Prevent fraud, maintain security, enforce our policies, and comply with legal obligations.

Cookies and Website Analytics

Our website and its service providers may use cookies or similar technologies to operate the site, remember preferences, understand how visitors use the site, and improve its performance.

You can adjust your browser settings to refuse or delete cookies. Some website features may not function properly if cookies are disabled.

How We Share Information

We do not sell personal information for money.

We may share information with:

• Website hosting, class-registration, communication, scheduling, payment-processing, accounting, marketing, and technology providers that help us operate our studio.

• Instructors, employees, contractors, competition organizers, performance venues, photographers, or other parties when reasonably necessary to provide a requested service or activity.

• Professional advisers, such as accountants, attorneys, insurers, and financial institutions.

• Government agencies, law enforcement, courts, or other parties when required by law or when reasonably necessary to protect safety, rights, or property.

• A successor organization in connection with a merger, sale, restructuring, or transfer of all or part of the studio.

Third-party providers may collect or process information according to their own privacy policies and terms.

Children’s Privacy

Our programs serve children, but our website and online registration services are intended for use by parents, legal guardians, and other adults. Children under 13 should not submit personal information through our website without the involvement and permission of a parent or legal guardian.

We do not knowingly collect personal information online directly from a child under 13 without legally required parental consent. If you believe a child has submitted personal information without appropriate permission, please contact us so we can review and, when appropriate, delete it.

Parents and legal guardians may contact us to request access to, correction of, or deletion of personal information associated with their child, subject to legal and business recordkeeping requirements.

Photos and Videos

Amuse may photograph or record classes, rehearsals, performances, competitions, and studio events. Our use of an identifiable student’s image or recording is governed by the media release, registration agreement, or other consent completed by the student’s parent or legal guardian.

Questions about an existing media release or requests concerning a particular image may be directed to us using the contact information below. We will consider removal requests when reasonably possible, but we may be unable to retrieve printed materials or content already distributed or shared by others.

Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no website, electronic transmission, or storage system can be guaranteed to be completely secure.

Please do not send payment card numbers, banking information, medical records, or other highly sensitive information through ordinary email or unsecured website forms.

Data Retention

We retain personal information only for as long as reasonably necessary to provide services, operate the studio, maintain appropriate business records, resolve disputes, enforce agreements, and meet legal, tax, insurance, and safety obligations.

Your Choices

You may:

• Unsubscribe from promotional emails by using the unsubscribe link, when provided.

• Ask us to update inaccurate contact or account information.

• Request information about the personal information we maintain about you or your child.

• Request deletion of certain information, subject to legal, safety, contractual, and recordkeeping obligations.

• Contact us with questions about photos, videos, or marketing communications.

Operational messages—such as schedule changes, payment notices, closure announcements, safety information, or enrollment communications—may still be sent while you maintain an active relationship with the studio.

Third-Party Websites and Services

Our website may contain links to registration systems, payment processors, social media platforms, competition websites, or other third-party services. We do not control and are not responsible for the privacy or security practices of those parties. Please review their privacy policies before providing information.

Changes to This Policy

We may update this Privacy Policy as our practices, technology, or legal obligations change. The revised policy will be posted on this page with an updated “Last updated” date. Your continued use of our website or services after an update is subject to the revised policy.

Contact Us

If you have questions about this Privacy Policy or would like to make a privacy-related request, please contact:

Amuse Performing Arts Studio
6716 NW Quanah Parker Trailway
Lawton, OK 73505